iPhone Mockup Sizes and Dimensions for Every Platform (2026)

Every platform wants different dimensions. Every year Apple releases new phones with slightly different screen sizes. If you've ever uploaded a mockup only to find it's cropped, stretched, or blurry — this guide is for you.

Here's every dimension you need, updated for 2026.

App Store screenshot sizes

Apple requires screenshots to match exact device dimensions. If they're wrong, your submission gets rejected.

iPhone 16 Pro Max (6.9") - **1320 × 2868 pixels** - This is the required size for the largest iPhone

iPhone 16 Pro (6.3") - **1206 × 2622 pixels**

iPhone 15 Pro / 15 Pro Max (6.1" / 6.7") - **1290 × 2796 pixels** (Pro Max) - **1179 × 2556 pixels** (Pro)

iPhone SE - **750 × 1334 pixels**

You can submit one set of screenshots and Apple will scale them for other devices, but submitting device-specific screenshots always looks better. If you only have time for one set, use the largest size and let Apple downscale. Need mockups for the latest iPhone models? Browse our iPhone mockup sets — they all export at 4K so you can resize for any requirement.

Google Play Store

Google is more flexible than Apple:

• Minimum: 320px on shortest side
• Maximum: 3840px on longest side
• Recommended: 1080 × 1920 pixels (portrait)
• Aspect ratio: Between 16:9 and 9:16
• Format: JPEG or PNG, up to 8MB

In practice, 1080 × 1920 at high quality is the safe bet. It looks sharp on all Android devices and keeps file sizes manageable.

Social media dimensions

Instagram - **Feed post (square)**: 1080 × 1080 - **Feed post (portrait)**: 1080 × 1350 — this performs best for mockups - **Stories / Reels**: 1080 × 1920 - **Carousel**: 1080 × 1080 or 1080 × 1350 (must be consistent within a carousel)

X (Twitter) - **Feed image**: 1200 × 675 - **Card image**: 1200 × 628 - Twitter compresses aggressively — always upload the highest quality source

LinkedIn - **Feed image**: 1200 × 627 - **Article header**: 1200 × 644

Facebook - **Feed image**: 1200 × 630 - **Cover photo**: 1640 × 924

Pinterest - **Pin**: 1000 × 1500 (2:3 ratio performs best)

Presentation dimensions

Keynote / Google Slides / PowerPoint - **Standard**: 1920 × 1080 (16:9) - **4K displays**: 3840 × 2160 - If presenting on a large screen or projector, use full 4K resolution

Notion / Documentation - **Width**: 720-1200px is the comfortable reading range - **Format**: PNG for crisp text, WebP for smaller file sizes

Website usage

• Hero section: 1200-2400px wide, depending on layout
• Product cards: 600-800px wide
• Format: WebP for best compression-to-quality ratio. Saves 25-30% over JPEG at equivalent quality. Every modern browser supports it.

General rules

Resolution Start with 4K (3840px on the long side) whenever possible. You can always downscale. You can never upscale without quality loss.

File formats - **PNG**: Text-heavy UI, sharp edges, transparency needed - **JPEG (90+ quality)**: Lifestyle photos, soft backgrounds - **WebP**: Website usage — smaller files, same quality - **AVIF**: Even better compression than WebP, but browser support is still catching up

Naming convention Save yourself future confusion: `mockup-[platform]-[device]-[screen].png`

Example: `mockup-appstore-iphone16pro-homescreen.png`

Keep your original 4K files in one folder. Create platform-specific exports in subfolders. Never work from a compressed version.

Once you have the right dimensions, the next step is making your screenshots compelling. Our guide on app store screenshots that actually convert covers the strategy side, and our quick guide to exporting mockups for every platform walks through the practical workflow.

This page is updated whenever Apple, Google, or social platforms change their requirements. Bookmark it.